23 – 25 MAY 2023


Transforming hospitality spaces
through technology


Redefining the future of hospitality technology in the Middle East

Can you imagine meeting Hotel Owners, General Managers, IT Professionals, CTO’s and CIO's all in one place? HITEC Dubai helps you do just that.

Hospitality Financial and Technology Professionals Association (HFTP®) joins forces with The Hotel Show to bring together technology professionals driving innovation within the sector. HITEC Dubai has fast become the Middle East’s premier hospitality technology event, ideal for new and growing players to launch their business within the region.

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The hospitality industry is on the cusp of a new technology chapter

In today’s ever-connected environment, embracing the possibilities offered by technology is imperative. It is not about merely relying on a loyalty program, it is about creating a broad and connected ecosystem across all touchpoints. Major players have realized the immense potential of new technologies and are incorporating them into their client offering.

Do you have the products and solutions to meet this demand? By exhibiting at HITEC, you will have the platform to fast track your presence in the Middle Eastern market, meet serious buyers looking to source the latest in guest-facing & back-end smart systems, security software, e-commerce platforms and much, much more.

Hear what our exhibitors have to say

Hear from Muetassam Raslan, Director at Ruckus, who exhibited at the recent edition of The Hotel Show. Watch to find out about their experience at the event and what they achieved by exhibiting at the show.


This show is a fast introduction for a vendor that is looking to come to the region. Who's who of the industry is here, you can meet them all in one place."

Muetassam Raslan

Director, MENA Commscope - Ruckus


You’re able to meet as many people as you can in the industry, under one roof. Let’s face it, if I didn’t have this platform to speak to the amount of people I have spoken to today, it’d probably take me a year of travelling to go and meet these people individually. It breaks down the time and cost.

Walter Knight

Director of Hospitality - Farnek


This event has provided us the platform to meet quality people, starting from the investors, developers, and operators, who are the decision-makers. You can find everything here, the show gives you a complete ‘eco-system partner’ of hospitality and hotels.

Muhammad Shahid

VP Hospitality, Construction Retail and Commercial Vertical - Huawei

Hear from the experts changing the industry

Taking place at the event is the renowned HITEC conference which will feature interactive presentations, discussions and demonstrations from the industry's biggest game-changers. The conference will delve into diverse real-world case studies, explore results from the hottest technology implementations and pilots and discuss future innovations and trends.

Interested in exhibiting?

Contact the team today to find out what exhibiting opportunities we have in store for you at the next edition of HITEC Dubai.


23 May – 25 May 2023
10:00 – 18:00 Daily

Dubai World Trade Centre

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