23 - 25 MAY 2023
10:00 - 18:00 DAILY


Why Exhibit?


Find the most relevant buyers and businesses for you

With over $26.3 billion anticipated in revenue by the end of 2022, the hospitality industry in the Middle East is booming and shows no signs of slowing down. The Hotel Show is the perfect opportunity from which to introduce your brand to this rapidly growing market, and instantly boost your brand's visibility in this thriving market.

For over 20 years, our show has been the perfect gateway for global suppliers of hospitality products and services to connect, network, and do business.

As an exhibitor, you will have access to a large number of pre-qualified visitors and a direct line to market, all under one roof. Gain access to over 7,000 hotel industry professionals and active buyers expected to pour through the doors of the show, including hotel owners, interior designers, procurement professionals, and much more.

Enquire to find out more.


of visitors have
purchasing authority


of exhibitors feel exhibiting is vital
for their business


are likely to
return in 2023

Thanks to our amazing exhibitors, we helped over 7,800 people find new business opportunities.

Hear what our exhibitors have to say

Hear from Walter Knight, Director of Hospitality at Farnek to find out more about their experience and why they chose The Hotel Show as a platform to showcase their products.

Meet the region's most serious buyers

Visitors from all over the Middle East flock to the Hotel Show in search of cutting-edge innovations in the hotel and hospitality sector. Show attendees will include influential decision-makers in the following industries:

Hotel Owners, Developers
and General Managers

F&B Managers
and Restaurant Owners

Interior Designers
and Architects

Procurement Professionals

IT Professionals, CTOs, CIO's



This remains our very key exhibition in the region. Allows us to showcase our products plus catch up with many of our existing clients. The show has served us really well for over 15 years now.

Gary Millerick

General Manager - Corporate Insignia


Thanks to the Hotel Show our team could reach and connect with a vast range of Hotels and F&B decision-makers, allowing us to get a huge amount of contracts signed at the show.

Machiko Gozen

CEO - Vendome Tea Group


You’re able to meet as many people as you can in the industry, under one roof. Let’s face it, if I didn’t have this platform to speak to the amount of people I have spoken to today, it’d probably take me a year of travelling to go and meet these people individually. It breaks down the time and cost.

Walter Knight

Director of Hospitality - Farnek


This event has provided us the platform to meet quality people, starting from the investors, developers, and operators, who are the decision-makers. You can find everything here, the show gives you a complete ‘eco-system partner’ of hospitality and hotels.

Muhammad Shahid

VP Hospitality, Construction Retail and Commercial Vertical - Huawei


Download our Event Brochure

The three-day experience paves the way for industry professionals by showcasing innovative products, the latest advancements and newest solutions, vital content, and inspiring features in the hotel and hospitality industry.

The Hotel Show will be back on 23 - 25 May at the Dubai World Trade Centre. Download our event brochure to find out more about exhibiting.


Sponsorshp opportunities

  • Show sponsorship offers you the opportunity to build a strong relationship with some of the largest firms in the industry.
  • We collaborate with a variety of partners to reach their target audiences through various marketing channels, including: industry newsletters, blogs, websites, social media group owners, and influencers
  • Ensure your brand gets a lot of attention by submitting blogs and other content that thousands of hospitality professionals will read.

The Future of the Middle East’s Hospitality Market

There is no stopping this thriving market in this part of the world. Today, the hospitality industry across the world is on the cusp of a new chapter. Find out what's on the hospitality horizon.

Your go-to destination for the full design & hospitality community

Co-located with INDEX, Workspace and The Leisure Show, featuring HITEC Dubai.

There is no better place to learn, network, and source premium-quality products from around the world than at this diverse array of events for business professionals in the home, hotel, office, and leisure sectors.