HITEC MENA

WHERE MENA'S HOSPITALITY TECHNOLOGY BUYERS DO BUSINESS

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Innovation. Connection. Transformation.

HITEC MENA is the region’s dedicated hospitality technology event, in partnership with HFTP. It connects you to the latest advancements in hospitality technology, security software, and revolutionary smart solutions. The event will run alongside The Hotel Show from 2–4 June 2026 at Hall 3, Dubai World Trade Centre.

Launched in 2016 and partnered with dmg events since 2021, HITEC is the only event in the region focused entirely on hospitality technology. It connects buyers with suppliers of technology, software, and smart solutions for hotels and resorts.

Together, HITEC and The Hotel Show bring the full hospitality industry under one roof, from hospitability interiors and F&B to technology and operations.

Meet and Do Business With Buyers From MENA

Tap Into MENA’s Thriving Hospitality Technology Market

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Why Exhibit?

Secure leads

Unlock big business deals in the world’s fastest growing market. Meet hospitality tech buyers and suppliers from middle east & north Africa.

Gain insights

Discover key insights on markets across MENA and masterclasses by industry experts.

Get networking

Connect directly with key buyers with dedicated one to one meetings and yearlong networking opportunities

Build collaborations

Meet top distributors, helping to expand your reach in the region with local, regional and expert networks.

Showcase Your Products Across

Business Intelligence

Commercial and Distribution

Hospitality Operations

Guest and Traveler Tech

In Room Tech

Information Communication Technology

Finance and Payments

Robotics, AI and Automation

Hospitality Services

Restaurant Technology

Short Term/Vacation Rental Solutions

Sustainability

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HITEC Conference: Where Innovation Meets Hospitality Technology

HITEC Dubai brought together an unparalleled caliber of hospitality technology professionals under one roof, continuing to set the standard for innovation, offering a dynamic platform to explore the latest advancements that are transforming the hospitality industry.

The agenda featured a powerful mix of interactive presentations, thought-provoking discussions, and hands-on demonstrations, ensuring an engaging and informative experience.

Key Themes

Cybersecurity

Financial Management

Tech Innovation

IT Management

IT Operations

Our 2025 Speaker Line-up

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Our Advisory Board Team

Every year we are proud to be guided by a group of esteemed experts who bring invaluable insights, industry knowledge, and strategic counsel.
Each member of our Advisory Board plays a vital role in helping us navigate challenges, innovate, and drive success. Explore below to learn more about the distinguished individuals who help us navigate emerging trends and challenges within the hospitality industry.

Hear From Our Industry Pioneers

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Interested in Sponsoring the HITEC Conference?

With our marketing solutions and sponsorship opportunities, expose your brand to this highly targeted audience giving you the presence, credibility and authority you need to win high-value contracts and new lifetime customers.

By sponsoring the HITEC MENA conference your brand will become synonymous with quality content, attended by hundreds of C-Level executives and take full advantage of stage branding.